Saturday 28 July 2007

Saturday Review: Amerie / Because I Love It

Amerie, Because I Love It

I wanted to review something new but suddenly Amerie's album has been given a second life. Its the perfect album for cycling around Osaka on a deathly humid afternoon, its lazy and luscious, as predicted by weather woman Amerie on the intro track 'Forecast'. If your weather isn't so hot then take heed that the sun will come out...



Amerie's vocals tend to sway dangerously close to both hushed and shrill often in the same lyric, but its a nice change to have a pop/ r'n'b album that isn't displaying its vocals upfront and enhanced instead keeping things more smooth soulful, intertwining the vocal with the production. I think that none of the songs have the immediacy of 'One Thing' but as an album its pretty cohesive with all the songs gel nicely with one another, without the need to reinvent on every track.

This could have the disadvantage of making the tracks indistinguishable but each song is crafted around a decent hook and this makes it a perfect singalong pop album, even if it isn't gonna push things forward to much. New Single is 'Gotta Work' and its the biggest sound on the recoord but theres still a few tracks hidden amongst this that could make this album a mainstay all summer.


No comments: